About us

We are the Butterfly Effect Project.

A movement born from one woman’s promise to pay it forward one child, one obstacle, one dream at a time.

Where it began

One mentor changed everything.

Tijuana Fulford grew up in Riverside, New York. By the numbers, her future was already written: poverty, teen pregnancy, the same cycle that had held her community for generations. Then a mentor stepped into her life.

That one relationship gave her the confidence, the tools, and the stubbornness to write a different story. She has never forgotten what a single person’s belief can do, because she lived it.

Ms. Tia in a red suit smiles beside a young speaker at a podium framed by glowing white butterfly wing props.

The promise

March 8, 2014. Eight girls.

Tijuana – Ms. Tia to every child who knows her – gathered eight girls from Riverhead, Riverside, and Flanders. No building. No budget. Just a mission: empower, enlighten, and enhance every girl’s future, one girl at a time, one obstacle at a time.

She wanted these girls to have what she almost didn’t: a fair chance to broaden their horizons, with the obstacles like transportation, cost, and circumstance cleared out of the way.

Young women sit in a circle of folding chairs in a bright room with Butterfly Effect table branding.

The ripple

Eight became eight hundred.

The girls became Butterflies. Their brothers and friends asked to join, and the Dragonflies were born. Today BEP serves more than 700 youth across Suffolk County.

And in 2024 the community did something Ms. Tia never dared put on a vision board: it bought BEP a home of its own at 1146 Main Road in Riverhead. A permanent place where every child who walks in is already welcome.

A large indoor group of youth and adults includes blue Butterfly Effect shirts and yellow tees.

The BEP Oath — recited at every meeting

I am strong. I am beautiful. I am intelligent. I am thankful. I am the future.

We are the Butterfly Effect Project!

Shared values

What we believe

Integrity

We keep our promises. Every choice is guided by what’s best for our Butterflies and Dragonflies because that’s how children learn what leading with heart looks like.

Community

We invest in the neighborhoods our youth come from, because a child can’t be separated from their community, and shouldn’t have to be.

BEP youth pose together at a Best of the East End bookstore display
Empowerment

We honor every part of who a child is. True empowerment ripples outward: it starts with the child, reaches their family, and moves through the whole community.

Trust

We tell the truth – management, staff, Ambassadors, volunteers, Butterflies and Dragonflies alike. Trust is built through transparency at every level.

Respect

We welcome and celebrate every culture our youth bring through the door. In conflict, we pause, breathe, and deal with the issue, never the person.

Young Butterfly works on a Destination planning worksheet in class
Accountability

Owning your actions is how you grow. It matters even more when younger eyes are watching you. And at BEP, they always are.

Cultural Responsiveness

Every chapter looks different because every community is different. We learn from our participants as much as they learn from us.

A large indoor group of children and adults in matching black logo shirts poses in rows.

The people

Led from the front —-and from within

Ms. Tia smiles while speaking into a microphone at a podium, wearing an orange blazer and a wooden bead necklace.
Founder

Ms. Tia

Tijuana Fulford founded BEP and leads it every day as Executive Director. Every program still passes one test: would this have helped the girl she used to be?
Headshot of Craig Hasday
Board Chair

Craig Hasday

Craig chairs the Board of Directors. His leadership helped secure BEP’s permanent home, a foundation for generations of Butterflies to come.
Elected by youth

The Head Butterfly

Every other year, the participants elect one of their own to represent them. The Head Butterfly becomes paid BEP staff and the official spokesperson for the Butterflies. Leadership here isn’t a lesson in a binder, it’s a job a teenager actually holds.

The impact

The ripple, measured

Every number is pulled from BEP’s own program data and shared as part of our commitment to transparency.

+100%
chapter growth in five years with enrollment up 57%
100%
of BEP graduates have gone on to higher education with six college scholarships awarded
71%
report increased confidence; 84% report stronger social connections
1,200+
pounds of produce grown by the Garden Club after tripling in size

And one number nobody tracks in a spreadsheet: 78% of BEP parents have gone back to invest in their own futures: school, new careers, new starts.

The ripple moves in every direction.

This is what happens when a community invests in its youth.

Join the community making it possible.